“Where can I go?” This is one of the most commonly asked questions by today’s travelers. While people have summoned up the courage to explore again, many are overwhelmed and concerned about the complexities of the ever-shifting regulations in a changed travel landscape. Although there are a number of new services that look to help travelers with useful maps, search options and similar features, they all miss a crucial element of personalizing the recommendations to the customer’s specific needs.
Travel-planning app Origin is releasing its most-personalized feature yet, and the first of its kind in the industry. The intuitive tool takes into account travel preferences and COVID restriction regulations to help users decide on their next adventure with complete peace of mind. It’s a total game-changer for tailored and inspirational travel.
“We started thinking on how to combine industry knowledge with personal preferences that users share with us,” says Origin co-founder and CEO, Eli Bressert. “We looked at solutions out in the market but none of them give you recommendations tailored to your needs. That’s where we saw an opportunity to further empower travelers.”
Available in the Origin app for free, the tailored travel feature uses a combination of machine learning and expert curators to inspire incredible experiences, all chosen to suit individual travel preferences. Users simply add their vaccination status, what restrictions they’re comfortable with, which ones they want to avoid – like mandatory quarantines – and the feature instantly surfaces perfectly-matched travel ideas. It’s much more than just a list of destinations – it provides unique, original adventures perfectly suited to how Origin members want to travel.
The feature is one-of-kind. It is updated on a daily basis to provide users with the most relevant information on where they can go and how. Users also receive a weekly round up with the latest destinations and adventures that have opened up that match their profile. With refreshed content every time any COVID or other restrictions change, this feature is a natural extension of Origin’s mission to create truly personalized travel.
“We created Origin because modern travel has become extremely complicated and we believe that transformational travel allows people to live out their dreams,” said Eli. “The barrier of travel planning, the time it consumes, and insider knowledge on destinations are holding people back from maximizing their travel experiences. Origin removes all those obstacles and makes the end-to-end experience a breeze.”
Interested travelers sign up to be a member at a $3,000 USD annual membership fee for unlimited trip servicing and use the Origin app to tell Origin exactly how they like to travel, and everything they want from their next adventures. Personalization gets better and better with every trip from the same member.
Origin believes strongly in having a positive impact on the world and on the places its members explore. That’s why the company carbon offsets all members’ trips and prioritizes accommodation and destinations that have a strong connection to the local community and share Origin’s sustainability values. In light of the devastation in Ukraine, Origin is matching all donations made by its employees to help support victims of the war. Origin will match any amount up to €500 per person to any chosen charity.
