Tempur Sealy Leads $20M Round In Bryte, a Company Empowering Restorative Sleep Using AI

Published on July 27, 2022

Sleep is important for every part of your health, impacting the ability to fight disease and develop immunity. It also impacts mood, so making sure you get a refreshing night’s sleep is vital. Bryte is looking to ensure that happens with its restorative sleep technology, which uses technology to optimize restorative sleep through real-time adjustments and more. It is next-level sleep technology with the goal of giving sleepers the best night of sleep possible. Keep reading to learn more about Bryte and the latest funding round led by Tempur Sealy.

Bryte, Inc., the leader in restorative sleep technology, announced today a $20 million strategic investment round led by Tempur Sealy International, Inc. (NYSE: TPX), the company synonymous with innovation in the mattress industry. Additionally, the two companies intend to collaborate on future products, services, and technology. ARCHina Capital and other existing Bryte investors also participated in the funding round.

“Our mission is to empower lives through restorative sleep, which starts by reaching as many people as possible, with the most technically advanced products and first-rate services at a complete range of price points. There is simply no company in the world with a more complete and desirable portfolio of brands than Tempur Sealy, and we couldn’t be more excited about their investment,” said Luke Kelly, CEO, Bryte.

“It has long been clear to us that meaningful innovation improves sleep outcomes for millions of people. With Bryte we have invested in a company that is committed to innovation with an elegant, seamless integrated product that we believe fits our long-term brand strategy. We are excited to form a relationship with their talented team,” said Scott Thompson, Tempur Sealy Chairman and CEO.

Bryte is best known for its flagship product The Restorative Bed™, which is popular with celebrities and top CEOs alike, and can be found in the suites of luxury hotels such as The Four Seasons Beverly Hills, Fairmont Scottsdale Princess, Park Hyatt NYC, as well as Rosewood locations, among others.

Bryte’s in-bed technology measures, learns, tests, and applies what each sleeper needs to optimize their restorative sleep through real-time in-bed personalized comfort adjustments and relaxation experiences and services. Furthermore, the technology is purpose-built as a platform of hardware, software and AI services that can be seamlessly integrated into the product lines of select mattress brands, in service of reaching and benefiting more sleepers, more quickly.

“We founded Bryte with the vision to integrate the latest technology and sleep science into delightful experiences that truly deliver impactful restorative sleep products & services. With Tempur Sealy, we have an amazing investor that shares our vision. We are excited to develop technologies and capabilities to lead the industry in creating breakthrough products and experiences together,” said Ely Tsern, Co-Founder and CTO of Bryte.

About Bryte

Founded in 2016 in Silicon Valley, Bryte is the Restorative Sleep Technology platform powering the future of sleep through licensing to leading mattress manufacturing partners, supplying hotels and selling direct to consumers. Prior to this round, the company has raised over $30M with investors including ARCHina Capital, 10x Group, Evolution VC Partners and more. For more information, visit Bryte.com.

About Tempur Sealy International, Inc.

Tempur Sealy International, Inc. (NYSE: TPX) develops, manufactures, and markets mattresses, foundations, pillows and other products. The Company’s products are sold worldwide through third party retailers, its own stores, and online. The Company’s brand portfolio includes many highly recognized brands in the industry, including Tempur®, Tempur-Pedic®, Sealy® featuring Posturepedic® Technology, and Stearns & Foster®. World headquarters for Tempur Sealy International is in Lexington, KY. For more information, visit http://www.tempursealy.com or call 800-805-3635.

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Spencer Hulse is an editor at Grit Daily News. He covers affiliate, viral, and marketing news.

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